Board of Directors


Saad A. A. El Zein

Founder and President

Saad El Zein is proud to be the caretaker of a loving Lebanese family whose support for and ties to, each other is strong and profound. El Zein continues to support the youth of the Arab world in their education and career development.

Full Biography   |   My Blog

Elie Haddad

Member of the Board
Elie is an entrepreneur, financial expert, and programmer. He is the founder, chairman, and CEO at Let’sGrant S.A.L., a holding company in the financial technology space. Furthermore, he is the founder and CEO at GrabMates, a Dubai-based company in the logistics space, and the co-founder & managing director of the online marketplace known as SoukBaladi.
Elie gave support and consultancy advice to over 100 startups in the MENA region, serving as a managing partner at FatserCapital, a Dubai-based incubator and accelerator program too.

Nayla Geagea


A Lebanese lawyer and researcher. In 2011, she worked at the International Criminal Court in The Hague, Netherlands, before returning to Lebanon to consult for several international and local NGOs.

Over the past two years, she launched the legal assistance program for Syrian refugees at the International Rescue Committee Organization and led research on forms of discrimination in personal status laws with Human Rights Watch.

Talal I. El-Assaad


A Marketing Management professional with over 22 years of Business Development within the GCC, Middle East & Africa. An active supporter of various Educational & Empowerment foundations throughout his career as well as on a personal level. ADEL is his first formal public initiative.

Abdel Qader Bibi

Member of the Board

With over 20 years of experience in the Middle East region. A brands lover, creative ideas builder, entrepreneurial spirit, team player and optimistic to the world. Partner at Honeybee tech ventures, and co-founder of Former partner and co-founder of Wolff Olins brand consultancy in the Mena and Asia.

Hala Sadek

Member of the Board

Marketing and online publishing with more than 22 years of experience in advertising media and business development.

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